Resume
Work Experience, Education, Certification, Accomplishments, and Seminars Attended
Work
Experience
Exa Labs Inc (f/k/a Metaphor Systems)
Executive Virtual Assistant
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Freed up GTM workload by taking over day-to-day key customer communications and sales and onboarding calls coordination allowing the team to focus on higher level tasks and more strategic initiatives
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Enabled 100% team growth by sourcing, setting up, and maintaining the ATS, as well as coordinating recruitment efforts
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Contributed to brand initiatives by sourcing and coordinating customer and employee swags, supporting relationship-building efforts.
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Identified top industry conferences to attend or sponsor to strengthen brand visibility and presence
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Managed Calendar of executives and seniors in different functions such as operations, engineering, and marketing
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Managed inboxes for executives and senior GTM members, streamlining communication by filtering and prioritizing emails, allowing them to focus only on what they need to see and achieving inbox zero when needed
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Managed travel arrangements for executives, senior team members, and candidates during work trials, ensuring seamless logistics and coordination
Mentorcam
Marketing Coordinator / Operations Team Member
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Developed engaging, brand-consistent content for various social media channels to enhance online presence
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Led the creation and distribution of semiweekly newsletters, targeting sales and web traffic
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Maintained company website, ensuring updated media and blogs to boost engagement
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Create weekly reports detailing the performance of social media channels and newsletters
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Performed lead prospecting using a provided customer persona
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Wrote SEO optimized articles (AI-assisted)
Tools used
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Figma
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Fullstory
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Customer.io
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Apollo
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Sales Navigator
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Fiverr
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Google suite
Myeline Grove LLC
VIRTUAL EXECUTIVE ASSISTANT
VA to a life coach and founder from NYC.
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Designed thumbnails for YouTube videos and podcasts targeting high click rates for views
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Administered Kajabi, organizing courses and setting up a payment system
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Owned pre-drafting of outbound emails to potential clients, tailored to strategic objectives
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Performed lead prospecting using a provided customer persona
April - September 2022
FEdCenter (Finance Education Center)
PROJECT MANAGER (INTERN)
Handled Project Marketing which manages Marketing, Multimedia and Corporate Affairs of FEdCenter.
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Collaborated with various teams to create visually appealing graphics for social media campaigns, press releases, internal documents, etc.
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Evaluated and refined existing social media marketing strategies based on set objectives resulting better content management and engagement.
Other Tasks
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Appointment Scheduling via Google Calendar (minimal use of Calendly).
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Meeting Minutes
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Email drafting for email marketing -
Designed Document templates
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Utilized Mailchimp for E-mail marketing. (Audience Management, Drafting Email, and Monitoring).
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Explored GMass for mass e-mail.
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Monitor deadlines of project members -
Handled Facebook and IG accounts. Guide admins of Twitter and LinkedIn. -
Created publication materials such as press releases, event posters, certificates, etc.
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Supervised a mini introductory level marketing plan. -
Provided general administrative support to seniors.
April 2021 - July 2022
GO4L Driven Productions
COPYWRITER / Facebook Page Editor
Played a key role in producing copies for promo and pr of a 4-hour webinar. Tasks included conceptualizing creative direction of a copy, checking and approving copies of co-copywriters, and coordinating with superiors for the finalization of copies.
April - June 2019
RE Franchising Solution Corporation
MARKETING/SALES ASSOCIATE
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Performed Marketing and Sales Functions
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Lead Generation
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Handled the Facebook page of REFSC.
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Ran FB Ads on a regular basis.
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Created promotional materials.
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Appointment scheduling via call, email, and text.
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Outbound and Inbound calls.
April - June 2017
Alahbiga Beach Resort
FRONT DESK/INFORMATION OFFICER
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Receive guests and encourage them to stay at the resort.
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Provide general information to guests.
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Receive and handle payments.
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Assist guests in availing offered water activities.
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Appointment scheduling for Ocular Visitation
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Worked closely with the management and executives to boost the performance of the resort.
Education
2018 - 2022
Polytechnic University of the Philippines (Sta. Mesa)
BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION MAJOR IN MARKETING MANAGEMENT
Distinction: Magna cum Laude
GWA: 1.43860
Certifications
Coursera X Meta (Facebook)
Social Media Management
Online | Content Development | content management | Social Media Marketing | Content Marketing | Marketing Content Development
Advertising with Meta
Social Media Marketing, Meta Ads Manager, Meta advertising
Measure and Optimize Social Media Marketing Campaigns
Marketing Optimization, Digital Marketing, Digital Analytics, Marketing Strategy, Communication
Fundamentals of Social Media Advertising
Social Media Marketing, Brand Management, Campaign Management, Ad Management
Introduction to Social Media Marketing
Social Media Marketing | Marketing | Digital Marketing | Social Media Marketing Strategy
ONGOING
The online course is accredited by Interactive Advertising Bureau Europe and The Open University. There are 26 modules to explore, all created by Google trainers, packed full of practical exercises and real-world examples to help turn knowledge into action.
Google Digital Garage
FUNDAMENTALS OF DIGITAL MARKETING
Accomplishments
2019
WINNER
IMC Plan Making Competition (Group)
INTEGRATED MARKETING COMMUNICATION PROGRAM | Cosmetique Asia Corp.
2014, 2015, 2017
3-TIME QUALIFIER
Division Schools Press Conference (Batangas)
ENGLISH NEWS WRITER
2014 – 2016
ENGLISH NEWS EDITOR / CONTRIBUTOR
The Watch Tower / Ang Atalaya
SCHOOL PUBLICATION STAFFER
2017
LITTLE MUNICIPAL ACCOUNTANT
San Juan, Batangas
LOCAL YOUTH OFFICIAL
2018
QUALIFIER
LPU Batangas Inter-High School Academic, Skills, and Cultural Competitions
EXTEMPORANEOUS SPEAKING
Seminars Attended
2022
MADWORLD 2022 | Bravery Amidst Adversity
Online
Organizer | Philippine Junior Marketing Association
JUAN BIG IDEA 2022 | The Great Reset of Innovative Trends in the New Millennium
Online
Organizer | Philippine Junior Marketing Association
2019
MADWORLD 2019 | Unraveling the Art of Influence
MOA
Organizer | Philippine Junior Marketing Association
2018
INCEPTION: Incrementing Ideas to Corporate Reality
Organizer | PUP Junior Marketing Executives
IDEA: Envisioning the Future of Marketing Pandora
Organizer | PUP Junior Marketing Executives